The Art of Setting Clear Expectations
Cathie Leimbach • October 3, 2023
Being clear about the type of results you want is essential for effective leadership. It provides direction, alignment, and motivation for your team. Here are some tips to help leaders be clear about the results they want:
- Paint a Clear Vision: Create a compelling vision of the desired results. Help your team understand the big picture and why their work matters in achieving that vision.
- Define Specific Goals: Clearly articulate your goals in specific, measurable, achievable, relevant, and time-bound (SMART) terms. For example, instead of saying "improve customer satisfaction," specify "increase customer satisfaction scores by 10% in the next quarter."
- Provide Context: Explain the context and the "why" behind the goals. When people understand the reasoning, they are more likely to be engaged and committed to achieving the results.
- Break Down Goals: Divide larger goals into smaller, manageable tasks and milestones. This makes it easier for your team to see the path to success and stay motivated along the way.
- Set Key Performance Indicators (KPIs): Identify key metrics and KPIs that will measure progress toward the desired results. Share these metrics with your team so they can track their performance.
- Prioritize: Clearly define which results are most important and should be prioritized. This helps your team focus their efforts on what matters most.
Being clear about the specific results you want will help your team stay focused, motivated, and aligned toward achieving team and organizational goals.
Herminia Ibarra’s research offers compelling insight into why leadership development should be viewed as a strategic priority. Her work shows that helping leaders grow isn’t just beneficial for individuals—it significantly improves how organizations operate and perform. Ibarra explores how leadership identity evolves over time. When managers step back from daily tasks and begin thinking and acting more strategically, it creates ripple effects across the organization. Teams become more engaged, decision-making improves, and execution becomes more effective. These shifts enhance productivity, innovation, and retention—key drivers of long-term success. Her research also highlights the value of building strong leadership pipelines. Companies that invest in leaders who are adaptable, self-aware, and skilled at big-picture thinking tend to be more agile and resilient. These organizations are better equipped to respond to change and seize new opportunities. By reframing leadership development as a strategic investment rather than a soft skill, Ibarra shows how it creates measurable improvements in performance across the organization. Growth in leadership capacity leads to smarter decisions, healthier cultures, and stronger overall results. 👉 For a deeper dive into the data, click here to view Insights from Herminia Ibarra’s Research on Leadership Development and its Measurable Impact.
In today’s evolving workplace, one constant remains: employees want to feel valued. Interestingly, research comparing data from before and after COVID-19 shows that employees' preferred languages of appreciation have remained remarkably consistent over time. However, age and gender differences reveal important nuances leaders shouldn’t ignore. Gender differences are clear. Men more frequently chose Acts of Service as their preferred form of appreciation (26%), while women gravitated toward Words of Affirmation (46%). When asked about their least preferred language, women were more likely to rank Acts of Service at the bottom, while men showed a strong dislike for Tangible Gifts. Age also matters. Employees over 60 overwhelmingly preferred Words of Affirmation (48%), while the youngest generation (under 20) leaned toward Quality Time (33%). These trends suggest that life stage and workplace experience shape what appreciation feels most meaningful. The takeaway? While core preferences haven't shifted dramatically post-COVID, effective leaders need to understand and respond to individual differences. Avoid blanket strategies and invest in knowing how each team member feels most valued. Personalized appreciation builds stronger teams—across every generation and gender. For further details, see Dr. Paul White’s article on gender differences in appreciation preference.