The Essence of Servant Leadership

Cathie Leimbach • January 25, 2022

What does Servant Leadership mean anyway?


In 1970, Robert Greenleaf coined the term ‘servant leadership’ to emphasize his belief that effective leaders serve their followers towards success. He believed that great leaders develop great employees.


John Maxwell says “The only way to create great relationships and results is through servant leadership. It’s all about putting other people first.”


Servant leadership is the opposite of self-serving leadership. The latter involves designing the work flow to serve your own preferences, kowtowing to the desires of your supervisor and the higher-ups, and ensuring you are in the good graces of other influential people in the organization. If those you are trying to satisfy put their power above the organization’s mission and goals, having a culture that retains high performing employees and serving the needs of customers isn’t their priority. In these circumstances the organization’s bottom line may be at risk. 


However, servant leadership creates a healthy culture where people feel they matter, they enjoy coming to work. They produce quality products and provide helpful customer service. To fulfill the company’s mission and goals, both employees and leaders have to be flexible to respond to the needs of those around them. Then they achieve positive results, feel valued, and enjoy being part of a successful workplace.


Today’s Great Resignation reality is causing angst for many organizations and their leaders. They can’t afford to have 55% of their staff leave. Yet, this risk is real as 55% of the workforce plan to voluntarily look for another job this year.  Employees care about their pay, but once their basic living costs are covered most care even more about being respected and valued at work, doing work that matters to the community and its people, and having the training and support to do their job well. When they aren’t experiencing these non-monetary benefits at work, their job satisfaction and life satisfaction are low and emotionally destructive. They either stay for the pay check but are lethargic and mediocre performers at best, or they leave for another opportunity.


What steps can you take to start being a servant leader who serves the organization’s and the employees’ interests? Try following Ken Blanchard’s One Minute Message 3-part formula: 

  • Set clear goals and communicate them.
  • Catch people doing something right and praise them.
  • Redirect your employees kindly when you see them underperforming.


Best wishes along the servant leadership path. Let your people know what you expect, praise them when they meet expectations, and kindly help them improve when they underperform. Serving your employees so they can achieve organizational goals serves them, the organization, and you as well.  

The Leadership Problem Most Companies Don’t Address

By Cathie Leimbach • May 19, 2026
Many organizations assume their biggest challenges are rapidly changing technology, customer retention, and employee initiative. But quite often, the root cause is people leadership problems. That’s one reason The Imperfect CEO by Jim Brown is so timely. Releasing today, May 19, the book explores how leaders build healthier organizations not by pretending to have all the answers, but by creating cultures grounded in trust, clarity, accountability, and meaningful conversations. Brian Besanceney, Chair, Board of Orlando Health, Inc., described the book this way: “Through vivid stories, real-world examples, and a model grounded in collaborative culture, Jim Brown gives leaders permission to wrestle honestly with the generational divides, misaligned targets, and cultural fractures that can too often sabotage high-potential organizations.” Greg Apple, CEO of Amgine.ai, connected the book to leadership beyond business alone: “In a fast-moving company, culture is everything. Jim Brown’s principles have helped our team lead with greater clarity and alignment. The Imperfect CEO distills those lessons brilliantly. Every leader should read it.” What stands out to me is how closely this book aligns with the principles behind Conversational Management. Healthy cultures are rarely built through policies alone. They are built through the quality of everyday leadership conversations — how expectations are clarified, how accountability is handled, how feedback is delivered, and how trust is strengthened over time. That’s why leadership development cannot stay theoretical. Culture changes conversation by conversation.  The Imperfect CEO is an easy-to-read business fable that illustrates common people leadership challenges and provides suggestions for overcoming them. Order your copy today and start building healthier leadership conversations inside your organization.

Why Some Companies Attract More Job Applicants Than They Need

By Cathie Leimbach • May 12, 2026
Chick-fil-A restaurants often receive far more job applications than they have openings. This is not luck. It is leadership. People apply where they believe they will be treated well. At Chick-fil-A, employees experience respectful communication, clear expectations, and leaders who support their success. That reputation spreads quickly through word of mouth. Leaders in these restaurants do simple things well. They ask questions before they assume. They listen to employees. They provide encouragement and clear direction. They notice good work and address problems in a helpful way. As a result, employees feel valued. They enjoy coming to work. They tell others. That is what attracts more applicants. Many organizations focus only on hiring. Strong organizations focus on how people are treated after they are hired. When leaders create a workplace where people feel respected, supported, and clear on what success looks like, something powerful happens: People stay. People perform. And more people want to join. This is what leadership really is. Would you like to see several leadership and culture practices Chick-fil-A uses to attract and keep quality employees? Click here to view: How Chick-fil-A Attracts Quality Applicants