Why Engagement Isn’t About Perks

Cathie Leimbach • February 10, 2026

When engagement drops, many organizations reach for perks—rewards, programs, or incentives. These can create a short lift, but they rarely solve the real issue.


Engagement starts with expectations.


Most people want to do good work. What gets in the way isn’t motivation—it’s uncertainty. When priorities shift, roles feel unclear, or success means different things to different leaders, people disengage quietly.


Leaders often don’t realize they’re contributing to this. Vague direction, inconsistent follow-through, or assuming “they already know” leaves teams guessing. Over time, guessing turns into frustration—and frustration turns into disengagement.


Strong engagement cultures focus on leadership basics:

  • Clear priorities
  • Shared definitions of success
  • Aligned expectations
  • Consistent reinforcement


When expectations are clear, people move with confidence. They take ownership, collaborate better, and stay engaged because they know where they’re headed.


Perks can support engagement—but only after clarity is in place.


👉 Read our full article on Why Engagement Starts With Expectations to turn clarity into a real advantage.

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