Vision Provides a Clear Target

Cathie Leimbach • January 20, 2025

Ari Weinzweig, co-founder of Zingerman's, takes vision statements seriously. For him, a vision statement is not just a few lines; it’s often a page or two long, painting a vivid and inspiring picture of the future. He believes that a good vision should describe what people will see and feel when they achieve their goals. It should include details about the environment, the atmosphere, and the experiences that make it special.


Creating a powerful vision is essential for success. It needs to be inspiring and strategically sound, guiding everyone involved toward a common goal. Ari emphasizes that writing down this vision is just the first step. It’s equally important to communicate it effectively so that everyone understands and shares the excitement.


Now, Ari trains others to develop their own vision statements that inspire success. He encourages people to think deeply about their dreams and aspirations, helping them craft visions that motivate and unite their teams. By focusing on a clear, inspiring vision, individuals and organizations can create a strong sense of purpose and direction. Ari Weinzweig’s approach reminds us that a well-crafted vision can be a powerful tool for achieving great things.



As you step into 2025, take an hour or two in a quiet, comfortable place to think about what would make the year ahead your best year yet. What do you want your spiritual life to be like? Your home life? Your work life? If you had an ideal life, what would that feel like? What would you experience? What would you accomplish? Jot down your answers to these questions and review them every day. Staying focused on the important things in your life, will bring more joy to you and enable you to show more love to others. May focusing on your Vision help you experience a Happy New Year!

By Cathie Leimbach August 5, 2025
Leadership isn't just about solving problems—it's about fostering a culture of hope. Hope is a powerful force that can transform workplaces, especially during challenging times. When leaders embody hope, they inspire their teams to believe in a brighter future and persevere through adversity. A hopeful leader sees beyond obstacles and focuses on opportunities. They set clear goals, celebrate small victories, and maintain a positive outlook even in the face of uncertainty. By nurturing hope, they empower their team to stay motivated and resilient. Imagine a workplace where every challenge is met with optimism and every setback is seen as a learning opportunity. That's the environment a hopeful leader cultivates—one where individuals feel supported, valued, and capable of achieving great things together. Let's embrace hope as a cornerstone of leadership. Together, we can create workplaces where positivity thrives, challenges are conquered, and success is a shared journey.
By Cathie Leimbach July 29, 2025
Rosabeth Moss Kanter, a respected professor at Harvard Business School, has spent her career connecting the dots between leadership and economic innovation. Her work shows that developing strong leaders doesn’t just benefit companies—it creates ripple effects that boost entire communities and economies. Effective leaders encourage teamwork, spark innovation, and help their organizations adapt to change. That kind of forward-thinking leadership attracts investment, drives productivity, and supports long-term growth. Kanter believes leadership isn’t a soft skill—it’s a strategic asset. She famously said, “Strategic leadership is an economic resource,” reminding us that developing talent is more than an HR initiative—it’s an engine for prosperity. But good leaders aren’t born overnight. Building strong leadership takes training, mentorship, and a commitment to continuous learning. And when businesses and governments make that investment, the rewards show up as better jobs, stronger institutions, and thriving local economies. Kanter’s research is clear: the path to economic progress starts with leadership development. If we want innovation and growth, we need people equipped to lead with vision and impact.  👉 Want to explore this connection further? Check out: How Good Leadership Helps Innovation and Growth