Supporting Employees for Success
Cathie Leimbach • October 27, 2023
Communicating your expectations to employees and ensuring they understand what you want them to achieve are not enough for them to succeed in your organization. Managers and supervisors in highly effective organizations often spend half of their work week supporting their employees.
- Be Consistent: Consistency in your messaging and expectations is crucial. Ensure that your team always receives the same message from you and understands what is expected of them.
- Encourage Feedback: Create an open and transparent communication environment where team members can ask questions, seek clarification, and provide input. This fosters a sense of ownership and engagement.
- Monitor Progress: Regularly review and assess progress toward the desired results. Adjust your approach as needed and celebrate milestones to maintain motivation.
- Provide Support: Offer the necessary resources, training, and support to help your team achieve the results. Address any obstacles or challenges that may arise.
- Lead by Example: Demonstrate the behavior and work ethic you expect from your team. Your actions should align with your words and goals.
- Acknowledge and Reward: Recognize and reward team members for their efforts and achievements. Positive reinforcement can boost morale and motivation.
- Be Patient and Persistent: Understand that achieving significant results may take time. Stay committed to the vision, and don't be discouraged by setbacks.
- Adapt and Learn: Be open to feedback and be willing to adapt your goals and strategies if necessary. Learning from mistakes and evolving is a sign of effective leadership.
Supporting one’s direct reports for success means serving their needs as they endeavor to meet workplace expectations. This includes reinforcing expectations, being available for two-way conversations, giving employees feedback about what they are doing well and support to be more effective in weak areas, and genuinely caring about your team members as valuable human beings.
What is one aspect of supporting your employees that you are doing well? What is one aspect that is a growth area for you to enhance employee and organizational success?
In today’s evolving workplace, one constant remains: employees want to feel valued. Interestingly, research comparing data from before and after COVID-19 shows that employees' preferred languages of appreciation have remained remarkably consistent over time. However, age and gender differences reveal important nuances leaders shouldn’t ignore. Gender differences are clear. Men more frequently chose Acts of Service as their preferred form of appreciation (26%), while women gravitated toward Words of Affirmation (46%). When asked about their least preferred language, women were more likely to rank Acts of Service at the bottom, while men showed a strong dislike for Tangible Gifts. Age also matters. Employees over 60 overwhelmingly preferred Words of Affirmation (48%), while the youngest generation (under 20) leaned toward Quality Time (33%). These trends suggest that life stage and workplace experience shape what appreciation feels most meaningful. The takeaway? While core preferences haven't shifted dramatically post-COVID, effective leaders need to understand and respond to individual differences. Avoid blanket strategies and invest in knowing how each team member feels most valued. Personalized appreciation builds stronger teams—across every generation and gender. For further details, see Dr. Paul White’s article on gender differences in appreciation preference.
Let’s talk straight—leadership development isn’t just a “nice to have.” It’s the engine behind real economic progress. John Kotter, a world-renowned voice in leadership and change, made it clear: organizations don’t rise or fall on products alone—they succeed because of how well they lead through change. When leaders know how to cast vision, inspire action, and adapt quickly, the ripple effect is huge. Teams become more engaged. Strategy gets implemented faster. Resistance turns into momentum. And yes—revenue and results improve. Kotter’s work shows that companies with strong leadership navigate uncertainty better and capture more market share during tough times. Why? Because effective leaders create clarity in the chaos. They don’t just manage—they lead change with purpose. If we want to strengthen our teams, our organizations, and even our communities, we have to prioritize leadership development. Not later—now. Because when leadership improves, so does everything else. That’s not just theory. That’s proven strategy. Click here to view the document: Better Leader = Better Bottom Lines and see why investing in leadership pays off. Let’s build leaders who build better futures.