Setting and Achieving Clear Goals

Cathie Leimbach • October 21, 2023

Setting clear goals is a foundational skill for effective leadership and personal growth. To harness this skill, leaders should focus on three essential elements: specificity, communication, and perseverance.


Firstly, specificity is key. Ambiguous goals like "improve performance" lack the clarity needed for successful execution. Instead, leaders should define objectives with precision, such as "increase quarterly sales by 15%." Specific goals provide a roadmap for action and empower teams to channel their efforts effectively.


Secondly, communication is the bridge between vision and execution. Leaders must articulate their expectations clearly, providing context and rationale. This enables teams to align their efforts with the overarching goal and fosters a sense of purpose.


Lastly, perseverance is the secret ingredient. Achieving significant results often involves facing challenges and setbacks. Leaders must remain patient and persistent, continuously monitoring progress and adapting as necessary.



In conclusion, clear goals, communicated effectively and pursued with determination, are the cornerstones of success in leadership and personal development. By mastering these elements, leaders can inspire their teams to achieve remarkable results.


How Managers Drive 70% of Performance

By Cathie Leimbach • February 17, 2026
Most CEOs focus on strategy, systems, and talent. But the biggest driver of performance is already in place: managers. Manager behavior influences about 70% of team engagement and results. What happens in everyday conversations matters more than perks, pay, or policies. Managers either multiply energy or drain it. Clear, supportive managers raise performance. Avoiding, inconsistent managers quietly lower it. The good news? Small habits make a big difference: Clarifying expectations Giving timely feedback Addressing issues early Reinforcing priorities These moments add up. Instead of telling managers to “motivate people,” try asking: Where might expectations be unclear? Where is inconsistency allowed? What conversation is being avoided? When managers improve just a little, results improve a lot. 👉 Join our 60-minute Leadership Conversation to explore how everyday manager habits quietly shape engagement and results.

Why Engagement Isn’t About Perks

By Cathie Leimbach • February 10, 2026
When engagement drops, many organizations reach for perks—rewards, programs, or incentives. These can create a short lift, but they rarely solve the real issue. Engagement starts with expectations. Most people want to do good work. What gets in the way isn’t motivation—it’s uncertainty. When priorities shift, roles feel unclear, or success means different things to different leaders, people disengage quietly. Leaders often don’t realize they’re contributing to this. Vague direction, inconsistent follow-through, or assuming “they already know” leaves teams guessing. Over time, guessing turns into frustration—and frustration turns into disengagement. Strong engagement cultures focus on leadership basics: Clear priorities Shared definitions of success Aligned expectations Consistent reinforcement When expectations are clear, people move with confidence. They take ownership, collaborate better, and stay engaged because they know where they’re headed. Perks can support engagement—but only after clarity is in place. 👉 Read our full article on Why Engagement Starts With Expectations to turn clarity into a real advantage.