Supporting Employees for Excellence

Cathie Leimbach • March 7, 2023

There is a lot of concern today about the state of the workplace. Most of the conversation I hear focuses on employee shortfalls such as limited skills and effort, turnover, low morale, and mediocre productivity. Yet, studies show that employees only control 30% of the factors that impact workplace engagement and, therefore, the bottom line. Let’s talk about the people leaders who control the other 70% of factors that impact workplace engagement which in turn impacts most current concerns about the workforce.

Workplace excellence requires employees to have strong competence in the work they are doing and high commitment to the organization, its leadership, and their job.  Leaders can make or break the employees’ commitment and have a responsibility for placing employees in roles that match their competence or providing training to develop the necessary skills. 

Only about 10% of people leaders give adequate attention to developing and maintaining employee commitment. Stephen M.R. Covey calls their style of leadership ‘trust and inspire’. They lead in a way that builds trust with and among employees and inspires employees to do their best.

Covey and Gallup call the other 90% ‘command and control’ leaders. They tell their employees what to do but seldom interact in a way that considers, engages, or empowers them.  They don’t get their employees best.

Trust and inspire leaders engender high commitment and provide support to develop high competence in their employees. By paying attention to both factors that impact employee success, their organizations have lower turnover, higher morale, and a stronger bottom line.

How can you move from any command and control tendencies you may have to become a strong trust and inspire leadership?  Conversational Management training equips leaders with the mindset and the skills to develop a trust and inspire leadership culture.  You can learn about this transformational program by contacting Cathie Leimbach at cathie@agonleadership.com.

Culture Is Built in Conversations

By Cathie Leimbach • June 2, 2026
Most leaders want stronger culture. Less silo thinking. Better accountability. More ownership. Healthier teamwork. Higher engagement. But culture rarely changes because of posters, slogans, or mission statements. It changes through thousands of conversations leaders have every week. That’s one reason Jim Brown’s book, The Imperfect CEO , stands out. Rather than focusing on leadership image, the book centers on the real work of building trust-centered organizations. Shari Seckler, CEO of PenFinancial Credit Union, wrote:  “This book shows why collaboration and culture aren't soft – they're the backbone of lasting success.” Marc Jeffreys, President of Revision University, described it this way: “Jim Brown’s framework helps leaders foster environments where trust grows, purpose strengthens, and teams move forward together.” In our Conversational Management work, we consistently see that culture is shaped by how leaders handle everyday moments: difficult feedback missed expectations recognition conflict coaching conversations accountability discussions collaborative decision-making Employees usually decide whether they trust leadership based on these interactions far more than company messaging. That’s why books like The Imperfect CEO matter. They remind leaders that organizational health is not built through perfection. It is built through clarity, humility, consistency, and meaningful conversations repeated over time. If you lead people, this book deserves your attention. Order your copy today.

The Futility of Leadership Perfection

By Cathie Leimbach • May 26, 2026
Many leaders quietly carry the pressure that they are supposed to have every answer. Be decisive. Stay strong. Never show uncertainty. Keep pushing forward no matter what. The problem is that approach often creates distance inside organizations instead of trust. In The Imperfect CEO , which was released on May 19, Jim Brown challenges the idea that leadership effectiveness comes from appearing flawless. Instead, he makes the case that healthy organizations are built by leaders willing to lead with clarity, humility, accountability, and honesty. Larry Siff, CEO of Neptune Advisors and C-Level Community, shared this perspective: “In The Imperfect CEO , Jim Brown doesn’t shy away from the messy reality of being a real person in charge, yet he shows how that honesty becomes a source of organizational health.” Edna Lopez, former Senior Executive at Gateway and Amway, wrote: “In every organization I've led, one truth has been constant: culture determines whether strategy ever sees daylight. The Imperfect CEO gets to the heart of that reality.” That connection between leadership and culture is exactly why the ideas in this book matter. In Conversational Management, we often see organizations struggle , not because leaders lack intelligence or effort, but because communication patterns quietly create confusion, defensiveness, disengagement, or fear. The healthiest organizations usually are not led by leaders who are aiming for perfection. They are led by leaders who know perfection is elusive. They acknowledge their limitations and the benefits of team collaboration. They humbly create honest conversations, clear expectations, accountability, and trust — even when it feels uncomfortable.  The wait is over for a down-to-earth book that dares to reveal common leadership imperfections and provides support for enhancing leadership impact! The Imperfect CEO is now available!